Grand Masti and Grand Success
Grand Masti actors Vivek Oberoi and Aftab Shivdasani are happy that despite being panned by the critics, the film has been accepted by the audiences.
The massive start clearly reiterates the fact that films from the
comic genre with a generous dosage of sex, skin show and sleaze never
fails to entice audiences. Besides, I strongly feel, this genre can
never fade into oblivion, while other genres resurface in cycles.
The first promo of 'Grand Masti' had created ample buzz for this
adult comedy. Adding to the enormous hype was the subsequent stay on
release in a few states. Though the stay was vacated a day prior to its
release, it did manage to give the film's promotion an unintended boost
by drawing attention to the content of the film. Conversely, the early
morning shows in those states were badly affected since a section of
moviegoers were uncertain of its release/show timings.
What also needs to be kept in mind is the fact that 'Grand Masti' has its limitations thanks to the genre; you are *not* catering to a universal audience. Also, the release strategy was restricted to slightly over 2000 screens, with cineplexes performing 8 to 10 shows every day, thus avoiding an overkill. But the tremendous business only goes to prove that the audience verdict is full and final. The grand start also demonstrates *yet again* that there's a big disconnect between the audiences and critics, who gave this film 0 [zero] stars.
What also needs to be kept in mind is the fact that 'Grand Masti' has its limitations thanks to the genre; you are *not* catering to a universal audience. Also, the release strategy was restricted to slightly over 2000 screens, with cineplexes performing 8 to 10 shows every day, thus avoiding an overkill. But the tremendous business only goes to prove that the audience verdict is full and final. The grand start also demonstrates *yet again* that there's a big disconnect between the audiences and critics, who gave this film 0 [zero] stars.
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